CSUN Convenience Stores Moodboards

30 Names for CSUN Convenience Stores

1. Matador To-Go!
2. Matador Excellence
3. Matador's Excellence
4. Matty To-Go
5. 8-Five
6. Sweet Spot
7. Food Spot
8. Final Spot
9. Pit Stop
10. CSUN Pit Stop
11. Quick Stop
12. Matador Mart
13. Munchie Mart
14. Fast Snacks
15. Quick Bite
16. CCC (can be called "Triple C" or "Three Cs". Stands for CSUN Convenience Center)
17. The Fault
18. Ridge Mart
19. Shake n'Shop
20. Tremor Mart
21. Olé
22. Muleta Emporium
23. Véronica Stop
24. Faena Exchange
25. Matadorium
26. Matadormart
27. Casa Capote
28. Tienda Capa
29. Sun Snacks
30. FFF (Food For Finals. Same concept)
31. F4T (Short for "Food 4 Thought")

My work.

Although the link to my complete work is at the bottom of this post, here are just a few pieces, a sneak peek if you will, of exactly what you may find.

See full work here

Good Packaging

This has been one of my favorite packaging since it's redesign. This is because the way both shampoo and conditioners merge together was simply astonishing to me the first time I saw it. I never cared much for the brand until they redesigned their packaging. It takes up less space, and the shape of it is not only appealing, but it fits nicely in your hand. Definitely got some people, including myself, to try it out afterwards.

This might seem basic, but I love the packaging for this. It's all I could ever want in a box of a 12 pack. It has pop in handles for easy carrying, both out of the store and into your house. And once you're home, it as perforated holes on the end to just remove and viola, automatic dispenser for your soda. It can either be used to keep the box around and take a can out easily whenever you want one or for an easy store away in your desired place.

The first time I saw this mouse, I was in awe. Not only because it is a really good mouse, but because of what I believe was the design behind the packaging. This mouse is nearly 200$. That's a lot for a mouse. If you're going to spend that much money on something so simple, it better come in a sturdy case, which is exactly what this packaging does. The case is not only so sturdy that you can basically ship it in it's own packaging, but it ensures the safety of the product. Not only that but the visuals is also appealing. The way the packaging props up the product in this clear case reminds me of a valuable object in a museum that is up for display, which is exactly what this product is to you, valuable.

I might be biased but I believe that this is another good example of well done packaging. Nowadays I don't think it's too uncommon, but when I first saw this, I was intrigued by the shape of it. It definitely sold me on trying out the product. The way it's shaped just fits nicely in your hands. I never realized how awkward the other plastic bottles were until I held this. It might be a simple change in packaging, but it was definitely something that I enjoyed.

Last but not least there is stacked wine. Although I don't drink, I love the concept of this. I like the idea of having prepackaged cups of wine ready to go and share with friends or at an event. Not only that but it's easy to transport from one place to another and it saves space due to it's stacking ability. Ah-mazing! (~*o*)~

Bad Packaging

My first example of bad packaging is the Fabuloso Multipurpose Cleaner. Although it is not visible in the image, the plastic is really thin and cheap. The nozzle shape is so thin all of a sudden that when you try to open it, it sinks into the bottle, making it difficult to use each time.

This packaging in particular is either really bad or clever, but I am going to go really bad. This is because they are advertising a product that is supposed to make a person's life easier by opening those annoying plastic packaging with the hard to open edges. Yet they put their product in that exact packaging that they are advertising.

This particular packaging caught my eye the first two times that I saw it in the grocery store. That was because to me, it was beautiful. The packaging itself made me want to buy it. However, the more I looked at it, the less I liked it. For one reason only, the packaging itself was nice to look at, but the accessibility of it I disliked. I realized this by seeing them next to each other on the shelf. They simply took up too much room. Which is exactly why I choose this picture. The visuals might be beautiful, but the design was not thought all the way through.

Flour has been one of my most hated packaging design for as long as I can remember. The bag could be easily broken if not being careful, causing the whole "protect the product" aspect of packaging useless. It is also a mess to transfer over to another container or to it's desired purpose. A more sturdier package with an easy spill out section or scoop could benefit this greatly.

Last but not least, this make up packaging. This particular model has a brush built into the make up container. Not only does the packaging ensure that you can not get all of the product out, making you loose money for the product that you paid for, but it also has other issues. Such as the brush not being sanitary enough. Most make up packaging don't include the brush because you never apply the product directly on it. You put it in another surface, then dip the brush into the product puddle for sanitary reasons. This packaging ensures none of that. The packaging itself also lower's the product's value since the brush is a low quality flat brush, making the product hard to apply and frustrating it's users.

Brochure: Chasedesigngroup.com

I choose the Chase Design Group webpage not only because Margo Chase is one of the designers that I look up to, but because I absolutely love their page. The first page you see is simply gorgeous, showing snippets of their work that gets rotated every once in a while to get a feel of what they do. It also include a section of their actual work, with the brands that they have worked with, along with specific sections such as packaging, branding, logos, etc.

They also include an About tab, which I think is fabulous. It includes the philosophy about the agency, the design process that they follow, the clients that they have and one of my favorite parts of the website, their People sub tab in which you can click the above image to choose a person and read more about them and the role they have on the agency.

The last two tabs are News and Contact, which I think is a nice touch. Basically, their site is so crisp and clean. It appeals to me and I'm sure it appeals to clients who know what they want and know that they can produce exactly that.

 

E Commerce: Thinkgeek.com

Think Geek has been one of my favorite online shopping websites for about two years now. It is mostly due to the interesting type of products that they sell for the techie or as the website name puts it, "geeks". I love technology, I especially love gadgets. So this as well as vat19 have been one of my recent favorites!